Boucheron

Founded by Frédéric Boucheron in 1858, Boucheron became in 1893 the first jeweller to open a boutique on Place Vendôme, and remains the oldest Maison on the square. The house entered perfumery in 1988 with its eponymous women's fragrance, and its scent line has since drawn on the brand's jewelry codes — gemstones, the signature snake, the Quatre ring — translating gem-cut opulence and Parisian goldsmithing into oriental, floral, and woody compositions.